Our Latest News

Patisserie Valerie Opens New Café in Stevenage

 Patisserie Valerie opened its first store in Stevenage on Thursday 24th August 2017.

The famed bakery and continental cake shop which currently operates over 145 cafes across the UK and the Republic of Ireland has moved into Debenhams in Stevenage. The store which is located in the Roaring Meg Retail Park sees the continuance of the brand’s expansion plan to open 20 new stores a year.

The popular chain’s new cafe has created approximately 20 jobs.

The new store will serve Patisserie Valerie’s delicious range of exquisitely handcrafted gateaux and patisserie, which will be the perfect accompaniment to customers’ shopping trips. Whilst guests sit down to indulge in these delicious treats, they will be able to enjoy handcrafted coffee made by trained baristas, and also a range of loose leaf teas.

Customers can also indulge in the brand’s renowned Afternoon Tea, which includes a selection of decadent finger sandwiches, mini cakes, mini patisserie bites and scones served with jam and clotted cream.

The new store will also be a site to order and collect celebration cakes perfect for any occasion, and also wedding cakes. Customers can select one of Patisserie Valerie’s delicious gateaux or even opt to design their own using the company’s innovative Create-A-Cake tool. Patisserie Valerie also offers a bespoke cake service for birthday, wedding and other special occasion cakes which can be discussed with a member of staff in store.

Customers can sign up to Patisserie Valerie’s Cake Club to receive exclusive offers and promotions, and hear all of the latest news at: www.pvcakeclub.co.uk

Paul May CEO of Patisserie Holdings PLC, the group that owns Patisserie Valerie, commented on the opening: ‘We’re very pleased to announce the opening of our new store in Stevenage, which sees the continuance of our partnership with Debenhams. We hope the people of Stevenage enjoy their new café, and the delicious gateaux and patisserie we have to offer!’

About Patisserie Valerie
Belgian born founder Madame Valerie opened the first Patisserie Valerie in 1926. With her sheer skills and determination she successfully achieved her goal of introducing continental patisserie to the English. Patisserie Valerie has continued her mission by cultivating traditional techniques to create their indulgent gateaux and patisserie.

Back to News Page

Join Our Cake Club

© Copyright Patisserie Valerie 2017
Website Designed By Combute